SIMPLIFY USING TECHNOLOGY
KLIC Profile Manager is the day-to-day campaign software that gives marketers complete visibility and control of their messaging. This system enables the collection and management of location and campaign-based data using real-time analytics.
This allows the Corporate Brand to know the exact marketing needs for each of its sites and deliver effective campaigns that drive results.
DIGITAL SOLUTIONS
ANALYTICS
Manage all sites online and auto-populate the database for automatic roll-outs.
LOCATIONS
View and make global updates to all of the unique footprint data.
ATTRIBUTES
Easily manage and edit the attributes at the campaign level and for individual site profiles.
CAMPAIGNS
Designs can be customized to match attributes, enabling smart kitting, distribution, and segmenting.
KEY ATTRIBUTES
CUSTOMIZATION
Customize the messaging for all locations into different languages for seasonal sales or use different imagery for various regions.
SEGMENTATION
Translate data into segmented campaigns with the correct sizes and quantities of the site’s windows, floor displays, end-caps, and much more.
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VARIATION
Create segmented campaigns with multiple variations, multiple sites per variation, and multiple placements per site to execute thousands of produced, packaged, delivered, and placed pieces.
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BUSINESS IMPACT
EFFICIENCY
Creates a framework for a consistent brand experience across all locations.
ACCURACY
Enables proper placement of signage materials and real-time implementation reporting.
COST SAVINGS
Eliminates over-production waste and improves the speed and cost of data collection.
SPEED
Produces, kits, and distributes marketing materials within days.
PROCESS
KLIC Profile Manager manages each location's inventory in real-time. It simplifies the collection and management of your location data along with translating the data to enable smart kitting and distribution. Our solution also enables your sales associates to unpack and post a campaign without waste or confusion.
ONBOARD
Set up your company's profile and begin onboarding sites and their specifications.
CONFIGURE
Configure campaigns and materials by creating attributes to track, assigning attributes to a location, and editing individual profiles.
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ANALYZE
Use data analytics to plan a promotional campaign and select items and locations for kitting.
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EXECUTE
Kits are assembled and shipped to each site with the specific materials needed for the location and campaign.
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